State builders group uses new brand to promote quality homes

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Published: Mar. 31, 2017 at 10:04 AM AKDT
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An Alaska nonprofit organization that works to promote development of the state's building industry is launching a new campaign to connect home buyers with highly qualified contractors.

The Fairbanks Daily News-Miner

the Interior Alaska Building Association is rolling out its new "ALASKA BUILT." brand, after receiving a $24,000 grant, from the National Association of Home Builders.

The Alaska group's executive director, Jess Laine, says the new brand will signify quality products and contractors.

Laine says the goal of the campaign is for reliable homes to be built across Alaska, where there is no state building code.

Any contractor associated with the ALASKA BUILT. logo is required to be licensed, bonded and insured. They must also be members of a state builders association and the national home builders group.