NYC'S BEAT THE BOMB EXPANDS NATIONALLY, RAISING $7M TO BRING IMMERSIVE DIGITAL GAMING TO ATLANTA, WASHINGTON D.C., AND BEYOND

Published: Jun. 28, 2022 at 5:00 AM AKDT

BROOKLYN, N.Y, June 28, 2022 /PRNewswire/ -- Beat The Bomb, the world's first immersive social video game company, announced it has raised $7M from New York-based Conversion Venture Capital (CVC2) and Paris-based Otium Capital, along with several angel investors. The Brooklyn-based company will use the funds this year to bring its top-rated entertainment concept to Atlanta, in partnership with Jamestown, and to Washington D.C., with Douglas Development Corp.

Beat The Bomb Logo
Beat The Bomb Logo(PRNewswire)

"Beat The Bomb is real-world immersive video gaming," said CEO & Founder Alex Patterson. "Since 2017, we have used technology to build human connection via hi-tech game rooms, proprietary multiplayer games, and special effects. In 2022 we will begin our U.S. expansion, with a goal to bring Beat The Bomb to 50 cities globally in the next 5 years."

Described as "Mission Impossible meets Double Dare," during a 1-hour Beat The Bomb experience, teams of 4-6 players undertake a series of 10-minute games deployed through the company's patented room-based gaming system of touch screens, motion sensors, RFID readers, projection-walls, and laser maze hardware. In the final room, the players – wearing hazmat suits and helmets – must work together to disarm a Paint Bomb before their time runs out, or else #GetBlasted! 90% of teams lose on their first try, but players can come back to try again or play different game sets (Missions) with new endings like a Foam Bomb. Competitive players can opt to go head-to-head in Battle Mode and qualify for Pro League tournaments with cash prizes. Upon the launch of Atlanta, the company's game system will be programmed to facilitate digital gameplay between locations.

As inspiration for Beat The Bomb, Patterson looked to game shows, escape rooms, arcade games, action movies, and more recently, esports. "Most video games isolate a person with their gaming device," said Patterson, a graduate of Harvard College and UVA Law School and an early executive at Tough Mudder. "At Beat The Bomb, we set out to build an immersive real world video game platform and multiplayer games that would drive shared memories and stronger relationships among the players."  The company's customers include corporate groups, family outings, school class trips, and friends celebrating occasions. After the experience, the Bomb Room becomes a photobooth, and players are sent photos and videos of their experience.

Beat The Bomb Atlanta will open this Fall at 1483 Chattahoochee Avenue NW, in the up-and-coming Upper Westside of Atlanta. The property, owned by Jamestown, is known for its dynamic mixed-use properties, including nearby Westside Provisions District and Ponce City Market. Beat The Bomb D.C. will then open this Winter in Washington D.C., at Hecht Warehouse/Ivy City in partnership with Douglas Development Corp. Working with renowned design-build firm ARCO/Murray, Beat The Bomb's Atlanta and D.C. locations will feature glass-walled Bomb Rooms, a beer garden, and The Bomb Bar, a full service bar with signature cocktails and slushies, paired with a light food offering. The locations will also each have multiple Game Bays, which are 150-square-foot, 3-walled game areas with dedicated seating allowing players to choose from 20 hyper-social 2-5 minute games developed by Beat The Bomb's in-house gaming studio.

During the Covid-19 pandemic, the company also launched Beat The Bomb Virtual, a 45-minute experience where players log into Beat The Bomb's website from anywhere in the world to play the company's growing library of virtual multiplayer games. Designed for team building, the platform is perfect for firms with remote and hybrid work environments. Clients include Amazon, Google, Microsoft, Citi, NYU, Etsy, PwC, OpenDoor, and the United Nations.

For additional information on Beat The Bomb, visit www.BeatTheBomb.com

About BEAT THE BOMB

BEAT THE BOMB is the world's first immersive social video game company. The company's first location of the multi-player live gaming challenge is located in Dumbo, Brooklyn and uses an innovative digital, interactive game system to reimagine the intersection of technology and human social connection for entertainment. Since opening in 2017, Beat The Bomb has hosted over 175,000 players from all over New York, the U.S. and the world, including hundreds of corporate team outings, school groups, and non-profit organizations. It is among the highest ranking activities in all of New York City based on its 7,000 Google Reviews at a 4.9-out-of-5-star ranking and TripAdvisor Traveler's Choice Award. Beat The Bomb offers a full range of special event services including STEM Camps, Kid and Adult Birthday parties, Corporate Tournaments, and Bachelorette parties. Beat The Bomb is expanding across the country in 2022. Visit www.BeatTheBomb.com and follow the company on Instagram, Facebook, and TikTok @beatthebomb.

About ALEX PATTERSON

Alex Patterson is the Founder and CEO of Beat The Bomb, based in Brooklyn, New York. Earlier in his career, Alex was a tax attorney at the law firm Davis Polk in New York City, and an early executive at events company Tough Mudder. In 2016, he undertook a 12-month research project to create a multiplayer digital game room experience that became Beat The Bomb. A native of Brooklyn and a graduate of Harvard College and the University of Virginia School of Law, he has been a guest on the Today Show and Good Morning America, and has been quoted in USA Today, TimeOut New York, and the NY Post. He holds a U.S. Patent for a 'Multi-Game Challenge with Accrued Time.'

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